Sleepypod®, a pioneer in crash-tested pet travel safety products, today announces a comprehensive rebrand signaling a new chapter for the brand. This new chapter is rooted in one singular mission – “Protecting What Matters.” Launching with a newly designed website, Sleepypod will offer enhanced safety education, more product-testing insights, and a deep history of real-world accounts from car crash survivors protected by Sleepypod pet safety restraints.
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A happy customer sits comfortably in a car wearing the crash-tested Clickit Range Harness in Robin Egg Blue
As an industry pioneer, Sleepypod is the first to develop a multidimensional family of 13 data-collecting crash-test pets. Spanning different species, sizes, and body builds, these advanced dummies feature instrumented sensors to measure real-time g-force pressure and point-of-view cameras that capture accurate collision dynamics. Explore the crash-test family at sleepypod.com/pages/safety.
While lab testing indicates potential impact, real-world data reveals true survival conditions. Since 2008, Sleepypod has paired rigorous laboratory testing with real-world accident data collected through its Crash Replacement Program. This dual-data approach enables designers to build innovative restraints proven to succeed where it matters most: on the road. To date, Sleepypod has recorded zero crash-related injuries for pets secured in its carriers and car harnesses. Read survivor accounts at sleepypod.com/pages/testimonials.
In addition, with this rebrand Sleepypod is aligning itself more closely with Paw Prosper®, its parent company, which acquired the brand in January 2025. A streamlined digital experience connects consumers and pet professionals to Paw Prosper’s one-stop hub for pet wellness, rehabilitation, aging support, pain prevention, pet therapy, and mobility support.
“Every Sleepypod innovation reflects nearly two decades of safety data collection and research that’s been proven in the lab and in real-life usage,” says Ryan DeCaire, CEO of Paw Prosper.
DeCaire continues, “This rebrand is not a departure from Sleepypod’s heritage, but a sharper focus on the rigorous testing, purposeful engineering, and an unwavering promise to protect pets like family that has guided Sleepypod since 2005.”
Watch the new brand video that showcases Sleepypod’s history as it moves into its next chapter, protecting what matters most HERE.
About Sleepypod
When safety matters most, Sleepypod has proven in the lab through rigorous testing and in real-life critical safety moments that its pet travel products have protected pets when it mattered most. Founded in 2005, Sleepypod is a leader in safer pet travel systems. Starting with the multiple award-winning, eponymous Sleepypod mobile pet bed that set an elevated industry standard for pet product design by prioritizing a pet’s safety, well-being, and comfort, Sleepypod continues to push the boundaries of innovation. Today, Sleepypod’s newest product, the uniquely designed Clickit Range, continues the tradition of innovation, having purposeful engineering designed to protect pets and their human companions wherever the road leads. Sleepypod.com
About Paw Prosper
Paw Prosper’s family of brands offers innovative, veterinarian-recommended solutions trusted to help pets thrive. By bringing together the most efficacious products for prevention, support, and rehabilitation onto one platform, Paw Prosper supports pet caregivers worldwide. PawProsper.com
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