Pacific Life announced recently that it has enhanced its registered index-linked annuity (RILA), Pacific Protective Growth, which offers opportunities to track market indexes while providing levels of protection during market downturns.
“After our successful launch of Pacific Protective Growth in late 2024, we challenged ourselves to enhance the product further,” said Nick Weber, vice president, annuity product development, Pacific Life. “We’re introducing powerful enhancements that meet our ongoing goals of greater simplicity, clarity and flexibility for clients, making the product even more responsive to their evolving needs.”
RILAs continue to experience growth, with 2025 seeing industry-wide sales 20% higher than in 2024.1 These annuities blend growth potential and risk management for clients looking for a balanced investment option. Pacific Life’s RILA is part of the company’s full spectrum of annuity choices, which provides options for clients of varying risk tolerances.
Enhancements to Pacific Protective Growth include:
- A new Annual Lock with Cap Rate crediting strategy that offers annual index measurement in each year of a 6-year term. This new strategy maintains the same maximum crediting rate (cap) in each of those years.
- All-buffer protection options to help simplify client conversations.
- A greater range of terms (now 1, 2, 3 or 6 years) and new 100% buffer option on the popular Cap Rate crediting strategy to provide greater flexibility for creating a personalized accumulation and protection approach.
The product continues to offer an optional lifetime withdrawal benefit, Income Guard, for an additional cost; five indexes,2 including two that track index-based exchange-traded funds; and two strategies distinctive from most other RILAs and not found together anywhere else:
- The Tiered Participation Rate with Cap Rate crediting strategy acts as a multiplier for index performance, potentially accelerating growth with interest credited at a rate higher than the actual index return.
- The Performance Mix crediting strategy calculates the weighted average of returns from three indexes, with the highest weight going to the best-performing index over the past 6 years.
“We’re committed to enhancing our product in ways that demonstrate our focus on innovation and support of financial professionals and their clients,” said Kevin Kennedy, chief sales and marketing officer, Consumer Markets, Pacific Life. “As customer needs evolve, we look forward to continuing to offer a broad range of retirement income solutions designed to help meet them.”
About Pacific Life
Pacific Life provides a variety of products and services designed to help individuals and businesses in the retail, institutional, workforce benefits, and reinsurance markets achieve financial security. Whether your goal is to protect loved ones or grow your assets for retirement, Pacific Life offers innovative life insurance and annuity solutions, as well as mutual funds, that provide value and financial security for current and future generations. Supporting our policyholders for nearly 160 years, Pacific Life is a Fortune 500 company headquartered in Newport Beach, California. For additional company information, including current financial-strength ratings, visit PacificLife.com.
1LIMRA, “U.S. Retail Annuity Sales Top $460 Billion in 2025, Marking Fourth Year of Record Sales,” February 12, 2026.
2The indexes are unmanaged and not available for direct investment. The index performance does not include the reinvestment of dividends. Not all indexes, protection options, and terms are available on every crediting strategy.
Annuities are long-term contracts designed for retirement. Annuity withdrawals and other distributions of taxable amounts, including death benefit payouts, will be subject to ordinary income tax. For nonqualified contracts, an additional 3.8% federal tax may apply on net investment income. If withdrawals and other distributions are taken prior to age 59½, an additional 10% federal income tax may apply. A withdrawal charge and a market value adjustment (MVA) also may apply. Withdrawals will reduce the contract value and the value of the death benefit, and also may reduce the value of any optional benefits.
An investment in a crediting strategy is subject to risks, including the possible loss of all or a significant portion of your principal investment and any credited contract earnings. This loss could be greater if you take a withdrawal or surrender your contract due to the imposition of withdrawal charges, a market value adjustment, if applicable, and possible negative tax consequences.
The crediting strategy or protection level are not applied to the contract value until the end of the term. Before the end of a term, if the contract is surrendered or annuitized, a withdrawal is taken, or if the death benefit is paid, the transaction will reduce the interim value of the investment in that crediting option and could result in the loss of principal and previously credited contract earnings. Such losses could be as high as 100%. The interim value is the amount in the crediting option that is available for transactions that occur during the term, including full surrenders, withdrawals, free withdrawal amounts, and pre-authorized withdrawals, optional charges, guaranteed withdrawal amounts under the guaranteed lifetime withdrawal benefit, death benefit payments, and annuitization. The interim value could be less than the investment in the crediting strategy option even if the index is performing positively.
No bank guarantee • Not a deposit • May lose value • Not FDIC/NCUA insured • Not insured by any federal government agency
Pacific Life Insurance Company’s Pacific Protective Growth (contract form series, 10-1900; rider Series: 20-1132, 20-1409, 20-1901, 20-1903, 20-1905, 20-1911, 20-1912, 20-1902, 20-1925) varies based on state of contract issue.
Pacific Life refers to Pacific Life Insurance Company and its subsidiary Pacific Life & Annuity Company.
All guarantees are subject to the claims-paying ability and financial strength of the issuing insurance company.
Pacific Life, its affiliates, distributors, and respective representatives do not provide tax, accounting or legal advice. Any taxpayer should seek advice based on the taxpayer’s particular circumstances from an independent tax advisor or attorney.
Pacific Life is a product provider. It is not a fiduciary and therefore does not give advice or make recommendations regarding insurance or investment products.
This material must be preceded or accompanied by the product prospectus or summary prospectus, if available, each of which contains information about the contract’s features, risks, limitations, charges, and expenses. You should read the prospectus, which is available from your financial professional or by visiting PacificLife.com/Prospectuses, and consider its information carefully before investing.
Pacific Life Insurance Company is licensed to issue insurance products in all states except New York. Product/material availability and features may vary by state.
Insurance product and rider guarantees, including optional benefits and any fixed crediting rates or annuity payout rates, are backed by the financial strength and claims-paying ability of the issuing insurance company. They are not backed by the independent third party from which this annuity is purchased, including the broker-dealer, by the insurance agency from which this annuity is purchased, or any affiliates of those entities, and none makes any representations or guarantees regarding the claims-paying ability of the issuing insurance company.
Securities are distributed by Pacific Select Distributors, LLC (member FINRA & SIPC), a subsidiary of Pacific Life Insurance Company.
The home office for Pacific Life Insurance Company is located in Omaha, Nebraska.
RLC5250-00
26-111
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